Category Archives: Illustration & design

Artwork. Commercial illustration, private commissions, etc.

Bee-ing Seen. Logo Illustration for the Greater Manchester Fringe

The Greater Manchester Fringe wanted a new logo for their festival and I was only too happy to oblige. The brief to create a bee illustration, the bee being a popular symbol of Manchester.  This year they wanted a female bee, and were open to new ideas.

I started by looking at the original logo as I always want to respect previous versions. I wanted to keep some brand recognition to, even though we did move radically away from what was done previously.  Thinking it though for look and feel I sketched out a lot of ideas. I didn’t want it to look like a children’s illustration – not too cute, but also not too exaggerated either, keeping to the shape of a bee as much as possible.

The mascot had to be interpretation, but not too broad. It’s representing the festival and shows that can be anything from comedy, drama or poetry.  I noticed the previous illustration had a microphone and I consciously took that out as its more a music and stand up comedy device, but not something you’d see in live theatre.

You can maybe accuse me of overthinking it –  but it’s my job to overthink it,  and make sure that the final result can be used effectively.  As for the character, she doesn’t have a name yet but I think the guys at the Manchester Fringe Festival I working on that right now.

Illustration design for the Greater Manchester Fringe

Breaking New Ground – Illustration for TV.

A couple of behind the scenes video peeks at Groundbreak productions ambitious advert for Brother technology. I was brought on board to provide all the illustration work that would be pulled, pushed and dropped, to create pretty stunning visual effects for a couple of adverts. Full blog coming soon, once the advert is finished and out in the wild.